Who we're helping
Start-Up & Scale-Up Companies
Sub $35M ARR organizations looking to develop channel programs, align their go-to-market strategies, or receive market feedback from experienced early-stage operators/executives.
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Executives and "Rising Channel Stars"
Operators seeking to refine their skills and understanding of an ever-changing channel ecosystem in an effort to find more efficiency, productivity, or general operating leverage. Whether technology, process, documentation, or training; we're here to help.
Venture Capital (VC) / Private Equity (PE) firms
Venture capital firms looking to help their portfolio clients grow and providing them additional guidance/value in a capital efficient manner..
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Resellers
Reseller leadership who are looking for connective tissue to leaders within the vendors they promote/sell.
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MSP/MSSP
Service Providers seeking GTM advice or better alignment with vendors as they develop their Service Catalogue, pricing & packaging, or simply looking at cutting edge technologies that can improve operating margins.


ChannelSales.AI by the numbers
20+
Online Modules
40+
Years in the Channel
$2B+
Deal Registrations
93%
Satisfaction Rating
Experience, Business and Market Intelligence Make a Difference:
​Our results are the output of more than 40 years of developing early-stage channel programs (and making plenty of mistakes) while also leveraging market intelligence as a powerful tool to significantly impact the success of your channel program. By understanding the market, competitors, and customers, you can make informed decisions, design customer-centric programs, and gain a competitive edge. The continuous use of market intelligence throughout the lifecycle of your channel program ensures that it remains agile, adaptable, and successful in an ever-evolving business environment. Embrace market intelligence, and let it be the cornerstone of your channel program's development and growth.
Our Core Values
ChannelSales.AI is driven by its people and culture. What follows are the principles of ChannelSales.AI, which together describe the foundational characteristics of our company. The principles provide a rubric by which we make decisions and through a shared understanding we can act collectively in a consistent manner.
Transparency
Everything we do is public by default, from our handbook, growth, lessons learned, or issues reported by customers.
Accountability
We operate with a sense of urgency and bias for action, and we do what we promise- to each other, customers, prospects, and investors.
Execution
Organizationally we strive towards single decision makers who promote group discussion and buy in but act without requiring consensus.
Excellence
We never settle for ordinary. We pride 'excellence over competence" and live a life in the spirit of excellence!
Integrity
Integrity encompassing moral, intellectual, personal, and corporate integrity. Integrity requires a consistency of our thoughts, words, and actions and a dedication to the truth.